Own a piece of a company's future
  • Growth that may keep you ahead of inflation
  • Potentially generate income with dividends
  • Flexibility for long- and short-term investing strategies

stock analysis and screeners


cost per trade2

Why trade stocks?

Stocks let you own a piece of a company’s future. They’re available for a wide variety of industries—so you can tap into your knowledge of specific businesses, or buy a range of stocks to diversify your portfolio.

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Growth potential

Successful stocks can help your money grow—at times, they can even outrun inflation

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Some stocks pay regular dividends—that’s income you can keep or reinvest


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Since stocks trade by the millions every day, you can move quickly when you’re buying or selling


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You decide which company to invest in, when it’s time to buy, and when it’s time to sell



Get up to $600 plus 60 days of commission-free stocks and options trades

 for deposits of $10k or more.1 How it works


Get up to $600 plus 60 days of commission-free stocks and options trades

 for deposits of $10k or more.1 How it works

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Fast facts

  • Stop and conditional Orders can help protect your portfolio
  • The price-to-earning (P/E) ratio can help you identify value stocks 
  • Compare earnings-per-share (EPS) between similar companies 
  • Market capitalization (market cap) is the dollar value of a company
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Why trade stocks with E*TRADE?

Our tools, info, and professional guidance mean you’ll never have to face the markets on your own.

  • Get real-time streaming market data and easy-to-read charts
  • Use our stock screeners to find companies that fit into your portfolio
  • Trade quickly and easily with our stock ticker page


Top five dividend yielding stocks


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Top five lists are not a recommendation by E*TRADE Securities or its affiliates to buy, sell or hold any security, financial product or instrument, nor is it an endorsement of any specific security, company, fund family, product, or service.

Selection criteria: stocks from the Dow Jones Industrial Average that were recently paying the highest dividends as a percentage of their share price.

Dividend yield is a ratio that shows how much a company pays out in dividends each year relative to its share price. It is a way to measure how much income you are getting for each dollar invested in a stock position.

Dividend yields provide an idea of the cash dividend expected from an investment in a stock. Dividend Yields can change daily as they are based on the prior day's closing stock price. There are risks involved with dividend yield investing strategies, such as the company not paying a dividend or the dividend being far less that what is anticipated. Furthermore, dividend yield should not be relied upon solely when making a decision to invest in a stock. An investment in high yield stock and bonds involve certain risks such as market risk, price volatility, liquidity risk, and risk of default.

Data provided by Wall Street on Demand and Thomson Reuters.

Data quoted represents past performance. Past performance is not an indication of future results and investment returns and share prices will fluctuate on a daily basis. Your investment may be worth more or less than your original cost when you redeem your shares. Current performance may be lower or higher than the performance data quoted.

Learn more about stocks - image

Learn more about stocks 

Our knowledge section has info to get you up to speed and keep you there.3


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