We lowered the bar.

(And that’s a good thing.)

Limited time! Deposit or transfer as little as $5,000 to get $100.
Or add even more for up to $2,500.1

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Welcome! Your money will never be the same.

Ready to do more with your money? It’s easy with E*TRADE. We help you make informed decisions, get invested, and know exactly where you stand.

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The brokerage account that started it all

Make money moves with intuitive, easy-to-use investing tools, complimentary independent analyst research, and personalized support and guidance whenever you need it.

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Enjoy zero commission trades

It’s here! Online stock, ETF, and options trades are now commission-free from Kiplinger’s #1 Online Broker for 2019.

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Got $5,000? Get $100 (or a whole lot more—learn how).1

Limited time! Deposit or transfer just $5,000 to get $100. Or add even more for up to $2,500.

Everything you want to trade and more

Put your money to work in stocks, bonds, ETFs, and mutual funds. Even options and futures. They’re all here for you online and through our apps—in one easy-to-manage account.

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An account for virtually every need

From investment to retirement, we offer a variety of accounts: brokerage, IRA, small business, and bank. Plus, you can leave the investing to us with customized managed portfolios.

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Real support from real people

Every investor appreciates a little help from time to time. That’s why we’ve got real people to talk to. No jargon—just clear, objective guidance and support you can understand.

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Start investing today

You’ll pay $0 commissions on online US-listed stock, ETF and options trades, plus 65¢ per options contract. Make 30+ trades per quarter and you'll pay just 50¢ per options contract.2

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