Sustainable Investing

More investors than ever want to make a positive social or environmental impact with their money, while still achieving competitive returns. That’s sustainable investing, and it already accounts for over $30 trillion in assets under management globally.1

Why you should consider sustainable investing

Sustainable investing means including not just financial factors but also environmental, social, and governance (ESG) criteria when you analyze an investment. It rests on the idea that companies are more likely to succeed and generate a strong return if they provide value to all their stakeholders from employees to customers to the broader community.

Source: Morgan Stanley Institute for Sustainable Investing, Sustainable Signals Survey (2020, 2019)

How you can start investing with impact

Want help integrating sustainable investing into part or all of your portfolio? Whether you prefer to buy individual ESG investments or let us build and manage a socially responsible portfolio for you, our solutions make it easy.

Perspectives and Insights

Now that we've joined forces with Morgan Stanley, we're excited to bring you the latest insights on sustainable investing from the combined company.

Carbon capture and storage could represent one of the best solutions for achieving a net-zero future while still meeting the world’s growing energy needs.

Learn how investors can help empower women and improve corporate diversity practices. Plus, explore how a gender lens can uncover investment risks and opportunities that might otherwise not be apparent.

Despite economic uncertainty during COVID-19, individual investor interest in sustainable investing reached new heights in some demographics.

Investing in equality for women can potentially increase a company’s—and your portfolio’s—bottom line.

Explore why responsible investing matters, trends in responsible investing, and how to approach it.

A new study from Calvert, part of Morgan Stanley Investment Management, examines whether racial and ethnic board diversity can have a positive effect on stock performance.

The gap between the world’s renewable supply of water and demand is expected to be 40% by 2030, bringing a new urgency to addressing water scarcity. Morgan Stanley’s Sustainable Research Team does a deep dive on the causes, implications, and solutions.

Increasing demand and significant cost reductions have changed the clean energy landscape. Learn how decarbonization efforts may present opportunities for investors.

Green bonds give fixed income investors a way to incorporate environmental and social causes into their portfolio strategies. We dig into what green bonds are, how they’ve started to gain traction, and what to consider before investing.

Climate change presents risks, but there are ways for investors to take part in positive change.

With threats from climate change mounting, learn how to align investments with a vision for a more sustainable world—while still pursuing financial goals.

You’ve probably noticed that sustainable investing is a hot topic among investors these days. But what exactly is it, how do investors do it, and how can you get started if you think it’s right for you? Let’s take a look.

Listen to Morgan Stanley Podcasts

The next phase of ESG

07/20/22

Interest in ESG investing has risen exponentially in recent years, leading to increased scrutiny around, and appreciation for, the hard data. Head of US Public Policy Research and Municipal Strategy Michael Zezas and Head of the ESG Fixed Income Research Team Carolyn Campbell discuss.

Oil, gas, and the clean energy transition 

03/29/22

As oil and gas prices rise, governments and investors must weigh investment in clean energy initiatives and new capacity in traditional energy commodities.

A framework for ESG growth in the US

03/23/22

While the demand for Environmental, Social, and Governance investing has been growing primarily in Europe, a potential new regulatory policy may drive new interest and opportunity for US investors.

Changing tides: Water scarcity

02/24/22

Water scarcity brings unique challenges in the path to a more sustainable future. Solving for them will mean both risk and opportunity for investors.

The promise of green hydrogen

10/21/21

Sustainably generated hydrogen has great promise as a fuel where electricity alone won’t suffice, but the road to its broad adoption remains complicated for investors to navigate.

  1. Morgan Stanley Research, “Sustainable Investing: Quarterly Tracker,” 1/19/22