What is portfolio rebalancing and why should you care?

E*TRADE from Morgan Stanley


Summary: Rebalancing your portfolio is an important factor when aiming to meet your financial goals.

Image of someone balancing

When you think about your portfolio's asset allocation, there's a related idea—rebalancing—that goes hand-in-hand with it. Essentially, rebalancing means selling some assets in your portfolio and buying others to  help maintain your target asset allocation. This is especially important during times of significant market volatility.

Understanding rebalancing–and doing it well–is important in helping you meet your investing goals.

Why rebalance?

Changes in the market can cause your portfolio to drift from your target asset allocation. Over time, some assets may perform well and become a larger portion of your portfolio, while others may do poorly and shrink as a percentage of your investments.

When a portfolio drifts away from its target asset allocation, it may get riskier or, conversely, more conservative with potentially lower gains. Rebalancing allows you to realign your portfolio with your risk tolerance and overall investing strategy.

How it works

The basic idea is simple: Let’s say you start out with a mix of 60% stocks and 40% bonds, which has historically been known to provide investors with attractive risk-adjusted returns. Now, imagine that the market value of your stocks grows, but your bonds don't, and you end up with 70% of your portfolio value in stocks and only 30% in bonds. To rebalance, you would sell some of the stocks and buy more bonds—enough of both to bring the percentages back to 60/40.

Of course, your asset allocation is probably more granular than simply stocks vs. bonds. Let’s say that within your stock holdings, your asset allocation calls for certain percentages of large cap, mid cap, and emerging market stocks. Rebalancing can also correct drift from targets within those sub-categories.

Example of rebalancing pie charts

For illustrative purposes only

When to rebalance: two approaches

How often you rebalance may sometimes be a balancing act itself. If you rebalance too often, you might miss out on some potential momentum gains, but if you don’t rebalance enough your portfolio may no longer be on track to meet your individual, financial goals. There are generally two approaches to rebalancing:

The bottom line is that rebalancing is one of the most critical parts of managing a portfolio, and it is key to keeping your investments aligned with your long-term goals.

How can E*TRADE from Morgan Stanley help?

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