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With E*TRADE, you get the right tools to compete in the market—including analyst research, insights, our platforms, investment choices, and more.

Get up to $600 plus 60 days of commission-free stocks and options trades
for deposits of $10k or more.1 How it works.

Open an account

High-powered trading
Elevate your trading with streaming Level II quotes. Live strategy scanner.2 Advanced options analyzer. And that’s just the beginning.
You're not alone
Sometimes you just need to talk to a real person. That’s why we have Financial Consultants3 on call, free of charge. Call now: 1-866-484-3658.
Many products, one place
Trade equities and options. ETFs and mutual funds. Bonds and fixed income. Even futures. They’re all here, on one platform.
Trades as low as $4.95
Pay $4.95-$6.95 per equity and options trade, plus just 50¢-75¢ per options contract.4
Get more for your money.

Check out our new TV spots!

Yacht Life

The yacht life is overrated. Get invested in real life instead, and take control of your finances today.

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Don't Get Mad

“Don’t Get Mad” follows one man as he daydreams about the spoils of modern wealth. Prompted by his dismissive boss, we are dropped into a world where pizza is delivered by helicopter and industry barons have themselves painted onto grizzly bears. The epic absurdity finally culminates when the young man decides to shrug off frustration and take financial matters into his own hands.

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Plane Truth

We can’t help in the kid-kicking-your-seat department but we can help in the taking-control-of-your-finances-so-you-can-plan-your-financial-dreams department. Don’t Get Mad. Get E*TRADE. The Original Place To Invest Online.

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Crack of Noon


Take control of your finances while others sleep in.

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Board Meeting


Your broker deserves a break. A permanent one. Put yourself in control of your finances again. 

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Hard Work


Make sure the reward for your hard work ends up in the right hands. Yours. Take control of your finances today. 

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Four powerful ways to take on the markets where you want, however you want. Trading, research, strategies, and more for screens of all sizes.